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	<title>thinkit creative&#187; aside</title>
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	<link>http://thinkitcreative.com</link>
	<description>the power of writing that sells</description>
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		<title>How to do design (and how not to)</title>
		<link>http://thinkitcreative.com/blog/design/</link>
		<comments>http://thinkitcreative.com/blog/design/#comments</comments>
		<pubDate>Thu, 27 Oct 2011 11:30:20 +0000</pubDate>
		<dc:creator>Patrick Gant</dc:creator>
				<category><![CDATA[aside]]></category>
		<category><![CDATA[design]]></category>

		<guid isPermaLink="false">http://thinkitcreative.com/?p=1383</guid>
		<description><![CDATA[With his usual aplomb, Marco Arment&#8217;s sage advice on design applies as much to platforms as it does to other products. Good design is what you&#8217;re left with after you&#8217;ve said &#8220;no&#8221; to a lot of things. How to bring good design to a platform Demonstrate from the top that high quality and attention to detail [...]
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</ol>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Remembering Steve, a Switcher tells his story</title>
		<link>http://thinkitcreative.com/blog/remembering-steve/</link>
		<comments>http://thinkitcreative.com/blog/remembering-steve/#comments</comments>
		<pubDate>Thu, 06 Oct 2011 01:38:36 +0000</pubDate>
		<dc:creator>Patrick Gant</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[aside]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[thoughts]]></category>
		<category><![CDATA[writing]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[apple switch ad]]></category>
		<category><![CDATA[patrick gant ad]]></category>
		<category><![CDATA[patrick gant apple]]></category>
		<category><![CDATA[switch ad]]></category>

		<guid isPermaLink="false">http://thinkitcreative.com/?p=1353</guid>
		<description><![CDATA[Remembering Steve, a Switcher tells his story
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<li><a href='http://thinkitcreative.com/blog/people-learn-lot-faster/' rel='bookmark' title='People learn a lot more about you now, faster than ever'>People learn a lot more about you now, faster than ever</a></li>
</ol>]]></description>
		<wfw:commentRss>http://thinkitcreative.com/blog/remembering-steve/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>People learn a lot more about you now, faster than ever</title>
		<link>http://thinkitcreative.com/blog/people-learn-lot-faster/</link>
		<comments>http://thinkitcreative.com/blog/people-learn-lot-faster/#comments</comments>
		<pubDate>Sun, 27 Mar 2011 12:40:24 +0000</pubDate>
		<dc:creator>Patrick Gant</dc:creator>
				<category><![CDATA[aside]]></category>
		<category><![CDATA[behaviour]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[learning]]></category>

		<guid isPermaLink="false">http://thinkitcreative.com/?p=1646</guid>
		<description><![CDATA[People learn a lot more about you now, faster than ever
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<li><a href='http://thinkitcreative.com/blog/the-smoked-meat-sandwich-principle/' rel='bookmark' title='The Smoked Meat Sandwich Principle: what the market knows versus what people feel'>The Smoked Meat Sandwich Principle: what the market knows versus what people feel</a></li>
</ol>]]></description>
		<wfw:commentRss>http://thinkitcreative.com/blog/people-learn-lot-faster/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Entrepreneur as magician</title>
		<link>http://thinkitcreative.com/blog/entrepreneur-as-magician/</link>
		<comments>http://thinkitcreative.com/blog/entrepreneur-as-magician/#comments</comments>
		<pubDate>Wed, 02 Feb 2011 02:45:32 +0000</pubDate>
		<dc:creator>Patrick Gant</dc:creator>
				<category><![CDATA[aside]]></category>
		<category><![CDATA[inspiration]]></category>
		<category><![CDATA[thoughts]]></category>
		<category><![CDATA[writing]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[magic]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[risk]]></category>

		<guid isPermaLink="false">http://thinkitcreative.com/blog/2011/01/18/entrepreneur-as-magician/</guid>
		<description><![CDATA[Entrepreneur as magician
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</ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How not to break bad news</title>
		<link>http://thinkitcreative.com/blog/break-bad-news/</link>
		<comments>http://thinkitcreative.com/blog/break-bad-news/#comments</comments>
		<pubDate>Fri, 07 Jan 2011 01:37:59 +0000</pubDate>
		<dc:creator>Patrick Gant</dc:creator>
				<category><![CDATA[aside]]></category>
		<category><![CDATA[publishing]]></category>
		<category><![CDATA[etiquette]]></category>
		<category><![CDATA[key porter]]></category>

		<guid isPermaLink="false">http://thinkitcreative.com/?p=1134</guid>
		<description><![CDATA[How not to break bad news
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Ten years of innovation in a single photo</title>
		<link>http://thinkitcreative.com/blog/ten-years-of-innovation-in-a-single-photo/</link>
		<comments>http://thinkitcreative.com/blog/ten-years-of-innovation-in-a-single-photo/#comments</comments>
		<pubDate>Tue, 09 Nov 2010 00:14:06 +0000</pubDate>
		<dc:creator>Patrick Gant</dc:creator>
				<category><![CDATA[aside]]></category>
		<category><![CDATA[inspiration]]></category>
		<category><![CDATA[thoughts]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[mac]]></category>
		<category><![CDATA[tech]]></category>

		<guid isPermaLink="false">http://thinkitcreative.com/blog/2010/12/31/ten-years-of-innovation-in-a-single-photo/</guid>
		<description><![CDATA[Says a lot about what&#8217;s happened this decade. (Photo: Brett Jordan) About the author: Patrick Gant is a writer &#038; speaker. He owns thinkit creative, a company that specializes in writing and editing content for the web and other media. Follow him on twitter here. CreativeBoost gives you valuable updates about unlocking the power of [...]
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		</item>
		<item>
		<title>Be nice to your back: buy a good office chair</title>
		<link>http://thinkitcreative.com/blog/nice-buy-good-office-chair/</link>
		<comments>http://thinkitcreative.com/blog/nice-buy-good-office-chair/#comments</comments>
		<pubDate>Mon, 01 Nov 2010 23:51:17 +0000</pubDate>
		<dc:creator>Patrick Gant</dc:creator>
				<category><![CDATA[aside]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[tips]]></category>
		<category><![CDATA[workflow]]></category>
		<category><![CDATA[advice]]></category>
		<category><![CDATA[chair]]></category>
		<category><![CDATA[office]]></category>

		<guid isPermaLink="false">http://thinkitcreative.com/?p=1054</guid>
		<description><![CDATA[Be nice to your back: buy a good office chair
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A fine speech</title>
		<link>http://thinkitcreative.com/blog/a-fine-speech/</link>
		<comments>http://thinkitcreative.com/blog/a-fine-speech/#comments</comments>
		<pubDate>Tue, 03 Aug 2010 16:56:37 +0000</pubDate>
		<dc:creator>Patrick Gant</dc:creator>
				<category><![CDATA[aside]]></category>
		<category><![CDATA[speechwriting]]></category>

		<guid isPermaLink="false">http://thinkitcreative.com/?p=600</guid>
		<description><![CDATA[&#8220;Whether your parents were born here, or you came yesterday, you are a New Yorker.&#8221; Mayor Bloomberg&#8217;s thoughtful speech earlier today reminds me why I love New York and the ideals it still stands for. A reminder that you don&#8217;t have to talk for long to get your points across with eloquence and empathy. Related [...]
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</ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Purrfect addition to the office</title>
		<link>http://thinkitcreative.com/blog/purrfect-addition-to-the-office/</link>
		<comments>http://thinkitcreative.com/blog/purrfect-addition-to-the-office/#comments</comments>
		<pubDate>Wed, 28 Jul 2010 22:46:25 +0000</pubDate>
		<dc:creator>Patrick Gant</dc:creator>
				<category><![CDATA[aside]]></category>
		<category><![CDATA[news]]></category>

		<guid isPermaLink="false">http://thinkitcreative.com/?p=580</guid>
		<description><![CDATA[Granted, her writing skills are a bit sketchy but she sure is fun to have hanging around the office. Cuteness goes up to eleven on this one. About the author: Patrick Gant is a writer &#038; speaker. He owns thinkit creative, a company that specializes in writing and editing content for the web and other [...]
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		</item>
		<item>
		<title>Why I don&#8217;t use Evernote anymore</title>
		<link>http://thinkitcreative.com/blog/evernote-anymore/</link>
		<comments>http://thinkitcreative.com/blog/evernote-anymore/#comments</comments>
		<pubDate>Fri, 02 Jul 2010 00:05:44 +0000</pubDate>
		<dc:creator>Patrick Gant</dc:creator>
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		<category><![CDATA[workflow]]></category>
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		<category><![CDATA[apps]]></category>
		<category><![CDATA[database]]></category>
		<category><![CDATA[evernote]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[writing tools]]></category>

		<guid isPermaLink="false">http://thinkitcreative.com/?p=1057</guid>
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