the power of writing that sells
The information that a business card contains and how it is presented instantly defines the way your audience perceives you, along with what you have to say and what you are selling. When you design a business card with your customer in mind, you’re creating a powerful suggestion about how you work and of how you can help people.
Taking the time to ensure your business card delivers a great experience isn’t all that hard to do. Let me share with you what I’ve learned…
With his usual aplomb, Marco Arment’s sage advice on design applies as much to platforms as it does to other products. Good design is what you’re left with after you’ve said “no” to a lot of things. How to bring good design to a platform Demonstrate from the top that high quality and attention to detail [...]
Five ways you can improve your PowerPoint or other slideware presentation today
The evidence is everywhere. We are entering a new era in design. Today—more than at any other point in human history—more thought goes into the construction of things around us. That’s a development that has implications for everyone in the business of marketing to other people. In other words, everyone. Today, design is about more [...]